10 years ago, when I first started design school, there were two things that never crossed my mind. One, I would eventually become a doula and a designer and two; one of my design idols Karim Rashid would design baby bottles. People, anything and everything is possible.
The world’s leading industrial designer, Karim Rashid has partnered up with the team at iiamo, founded by Rasmus Schmiegelow and Nikolaj Leonhard-Hjorth, to design a new self-warming feeding bottle. Based in Denmark, iiamo’s product, iiamo go, is the only feeding bottle in the world which will warm up 180 ml milk to the recommended 37°C (body temperature) in only about 4 minutes – without the use of electricity. No power, no cord, no limitations. It’s secret element, the iiamo warm, contains only salt (CaCl2) and water and causes a natural heating reaction.
All iiamo products are without BPA, parabens, phthalates, perfume and other harmful substances. As where as I believe the concept of this bottle is so close to being a brilliant design, I do hope that the iiamo team arrives at a reusable version of the iiamo warm. The disposable warmers are only good for a one time use. Perhaps, if the warmer evolves to incorporate cradle-to-cradle principles, and then one can just toss the warmer into one’s garden, this will truly be a phenomenal design.
The founders at iiamo have great intentions as they are both parents as well. They adapted the philosophy into their design practice “happy mom = happy baby”. “They discovered that it is important – really important – to have a Life After Birth.” I will be checking in on this new company often.

$50 for the bottle $12 for the warming cartridges(six a pack)
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